My requirements were to create a series of high-resolution, public information slides for use on numerous large-format displays, dotted around the Winter Wonderland event site. My challenge was to educate and inform whilst retaining the festive and fun feel of this large family event.
Inspired by Winter Wonderland’s Christmas theming, I conceptualised a selection of unique, illustrated characters that would be engaging to children and adults alike. A series of sketched slides were produced for review, which included a quick sketched Prezi example. Once satisfied, the slides were coloured using the event’s colour palette, design elements and typography.